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Post by account_disabled on Feb 17, 2024 8:52:40 GMT
Off-page SEO involves activities you can do outside of your website to optimize it for search engines. As you probably know, building backlinks is the most popular technique for increasing authority and ranking. However, other strategies can also strengthen your brand and online presence. Are you ready to learn these? Let's start. Why is Off-Page SEO Important? Backlinks and off-page SEO are crucial to increasing your website's visibility in search engines. In fact, according to Backlinko research , top-ranking pages have more backlinks than lower-ranking ones. Backlinks vs Positions.png But wait, let me tell you more. Google ans having high-quality backlinks can help your website's authority and credibility, including better rankings. Backlink factors latestdatabase.com by Google.png This is stated not only on the "How Search Works " page at Google, but also on Search Central , where they explain that they use a variety of signals to determine. the relevancy of content, including links . Signals in SEO.png But beyond links, off-page SEO also includes other factors like working on EEAT, brand mentions, social signals, and online reputation signals. What is the Difference Between On-Page and Off-Page SEO? On-page SEO refers to activities you can do on your website, such as optimizing content, meta tags, images, and HTML code. Off-page SEO, on the other hand , involves external actions to increase your site's authority through signals such as links or mentions from other websites.
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