|
Post by prienceluice098 on Oct 2, 2023 5:29:43 GMT
Competitive Intelligence? Competitive Intelligence is an orderly and systematic process that is carried out to obtain and analyze information about a sector, its industry (products and services), its environment (customers and suppliers) and the characteristics and strategies of existing competitors, with the aim of make a company more competitive. Broadly speaking, this methodology focuses on collecting data about a market niche and the main "actors" in that sector, to analyze the strategies. Implement Europe Cell Phone Number List and collect information that we will later use as strategic support when making our own decisions. business. But, personally, I think the easiest way to define Competitive Intelligence is to say what it is NOT : ⇒ It is not spying (at least literally) Although it may seem otherwise, this is an ethical practice, because here we collect open access information about the strategies of your competitors and the market in general. ⇒ It's not just about learning about the competition's Marketing. Strategies Competitive Intelligence does not have to do exclusively with monitoring the specific actions carried out by competing businesses. This technique is mainly based on analytically studying your strategies, but also on identifying possible threats and new opportunities for our business. ⇒ It is not something that only interests the “giants” of the sector It doesn't matter if you're running a multinational corporation or a small business, you'll always have competition .
|
|